I know next to nothing about baseball, but one of my favourite films is “Field of Dreams”. I guess I like the optimism it represents.
Is there a scientific basis for optimism and the belief that “if you build it, they will come”? I believe that there is. It is called your Reticular Activating System, or RAS, and it is a small part of your brain-stem. I call it your serendipity organ.
Your serendipity organ means that, once primed with an idea, your whole sensory system is tuned to spotting examples in your environment. You notice an interesting actor in a film, for the first time. Now you start to spot them in all sorts of films and TV dramas. Or your best friend buys a particular model of car and you notice just how many there are on the roads.
At a lecture in 1854, Louis Pasteur said this.
It is most often translated as:
“fortune favours the prepared mind”
What has this to do with Change, Projects, Risk?
If you build it, they will come. I am hugely honoured that people take the time to read – and sometimes comment on – this blog. But never did I even dream that it would lead directly to the offer to publish a book.
So I am proud to announce that Marshall Cavendish have commissioned a book from me, which has the working title of “Shift Happens! An Introduction to Project Risk Management”. Publication will be some time in 2011.
The “so what?”
So do what you believe in, do it as well as you can, and they will come – and even if they don’t, you will still have something to be proud of.
If you cannot wait …
Here are my other books – it’s been a busy year.